Immersive dinners
CashApp
The exclusive launch of the LaQuan Smith x Cash App capsule collection.
ABOUT THE PROJECT
The launch for LaQuan Smith x Cash App's capsule collection featured full 360-degree projection mapping. Guests were greeted with a dynamic New York City skyline and followed custom neon green accents to take them through the space.
The evening began with a cocktail hour in Lightbox’s customizable downstairs lounge, complete with personalized beverages, curated lighting, and vinyl wraps.
An intimate group of VIP guests was treated to a seated dinner at mirrored tables, surrounded by floor-to-ceiling visuals that created a fully immersive dining atmosphere. Signature dishes such as Burrata, Pasta Fra Diavolo, and a White Chocolate Milkshake dessert elevated the culinary experience.
This high-profile event highlighted the venue's expertise in experiential marketing activations in New York City.
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