Product Launch

Lumify

Lumify launched a new product line, Lumify Eye Illuminations, featuring a new eye cream, moisturizer, and makeup remover.

ABOUT THE PROJECT

At Lumify's Eye Illuminations launch, guests were welcomed with signature specialty cocktails, passed canapés, and custom vinyl branding that flowed seamlessly from the main doors into the vibrant lobby space.

As the Lumify team unveiled product features and exclusive brand news, attendees enjoyed a 360-degree immersive visual experience, with dynamic content mapped across the venue’s walls. Lightbox's built-in technological capability—including customizable LED lighting and full-room projection—created a stimulating visual environment for guests to engage with Lumify's new products.

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