Brand activations
Deloitte
Deloitte’s event at Lightbox brought its latest generative AI study to life through a visually immersive and interactive experience.
The experience
As you made your way to the dual mixology stations, guests were greeted by our signature AI Cocktail Generator. Built to provide an additional layer of engagement, this interactive quiz pairs attendees to a cocktail personality based on their responses to AI related questions.
Key insights and graphs from their Wave 3 and 4 AI reports were featured across the walls in a rotating animated sequence. Guests explored a motion-sensing display table in the center of the box that highlighted more in depth findings that could only be accessed through synchronized movement.
On the mezzanine was, The Deloitte Stories Gallery, a vibrant graffiti style vinyl display paired with artistic QR codes that led to real-world GenAI stories. Additional activations included, Deloitte’s Orb Foundry Tool, an AI photobooth, and an AI generated floral exhibit.
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