Brand activations
Deloitte
Deloitte’s event at Lightbox brought its latest generative AI study to life through a visually immersive and interactive experience.
ABOUT THE PROJECT
At Lightbox, Deloitte presented its latest generative AI study in a format that invited guests to directly experience its core themes. Utilizing our signature interactive case study table and AI Cocktail Generator to provide an additional layer of engagement.
Key insights and graphs from their Wave 3 and 4 AI reports were featured across the walls in a rotating animated sequence. Guests explored a motion-sensing display table in the center of the box that highlighted more in depth findings that could only be accessed through synchronized movement.
On the mezzanine was, The Deloitte Stories Gallery, a vibrant graffiti style vinyl display paired with artistic QR codes that led to real-world GenAI stories. Additional activations included, Deloitte’s Orb Foundry Tool, an AI photobooth, and an AI generated floral exhibit.
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